Marketing Without Advertising (2nd E. Paperback – June 1, 1998. If you do decide to go it alone you will find your local bookstore or library has shelves full of books that claim to guide you through the stormy seas of the business world.
Marketing Without Advertising (2nd E. by. Michael Phillips (Author). Find all the books, read about the author, and more. Are you an author? Learn about Author Central. This book is somewhat unique in that it takes the view you can, and in many cases that you should, do your marketing without advertising. The authors feel that many of the claims of the American advertising industry are, in fact, monstrous myths.
This book teaches small business owners to the secrets to making a business dazzle. it provides practical advice on how to attract new customers, satisfy the regulars, and turn dissatisfied one-timers into loyal supporters. It details strategic methods for effective pricing, customer education, improving store appearance, "spreading the word" and utilizing the internet - both for marketing and direct sales. A must-have for any small business owner!" Download (pdf, 951 Kb) Donate Read. Epub FB2 mobi txt RTF. Converted file can differ from the original.
Michael Phillips, Salli Rasberry, Mary Randolph, Mary Randolph. No book, software or other published material is a substitute for personalized advice from a knowledgeable lawyer licensed to practice law in your state. New printings reflect minor legal changes and technical corrections.
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Поиск книг BookFi BookSee - Download books for free. Michael Phillips, Salli Rasberry, Mary Randolph, Mary Randolph. Marketing Without Advertising: Easy Ways to Build a Business Your Customers Will Love and Recommend. Michael Phillips, Salli Rasberry. 951 Kb. The Magnetic Field of the Earth: Paleomagnetism, the Core, and the Deep Mantle (1996)(2nd e. (en).
Marketing Without Advertising: Inspire Customers To Rave About Your Business & Create Lasting Success. by Michael Phillips and Salli Rasberry.
Michael Phillips, Salli Rasberry. Marketing Without Advertising: Easy Ways to Build a Business Your Customers Will Love and Recommend by. A must-have for any small business owner!" Categories: Business\Marketing: Advertising. Издание: 2nd. Язык: english. by Michael Phillips, Salli Rasberry. ISBN 9780873373692 (978-0-87337-369-2) Softcover, Nolo, 1998.
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Marketing Without Advertising teaches small business owners practical strategies to:
* attract new customers and build trust * encourage customer recommendations * improve customer service and turn even dissatisfied customers into active supporters of the business * list products and services widely and inexpensively * plan marketing events that will keep customers involved * use the Internet to market services and products
This essential book will help you market your business with common sense, not piles of cents.